The Wizarding World and Warner Brothers Entertainment are known for their fun and creative artwork, which is used to develop Harry Potter brand products. Charms is a line of playful artwork in the style of “kawaii”/“chibi” (cute/small) Japanese art.
A team at Universal Studios chose key artwork to feature for the Charms line of products. Jen worked with the buyers at Universal and her production and design team at Birdcage Press to create high-quality stationery products such as journals and magnetic list pads featuring simple designs that let the fabulously fun artwork sell itself.
Jen played an integral part in managing and designing these products. Timelines, costing, budgets, client communication, physical product design, graphic design, and production.
Designed at Birdcage Press for Universal Studios Parks and Resorts and Warner Brothers Studio Tour, The Making of Harry Potter. Manufactured in China.