Process
This was a project initially started by the previous art director at Birdcage Press. Approval for Harry Potter “prop” merchandise is lengthy, and Jen restarted the project when she saw the potential for an incredibly fun and authentic product for park visitors.

Working with the experts from Klutz books for folding paper airplanes, the Birdcage team and Klutz analyzed the actual film prop to come up with a near-perfect flyable recreation. Jen orchestrated the physical design, materials, graphics and developed the folding instructions which had to be clear and easy to follow.