Disney’s Hollywood Studios (DHS) in Orlando Florida is where movie magic comes to life, awash in the glitz and glamour of Hollywood’s Golden Age. This park features attractions and entertainment based off TV shows and movie sets, appealing to every member of your family.
DHS celebrated its 20th anniversary in spring 2009. Creating a logo that captured the true essence of the park that was both iconic and classic was key to the project. Every Disney Park has an icon: DHS’ being the Sorcerer’s Hat, which stands 122’ tall in the center of the park. This logo was approved by the Disney Global team and was featured on various Cast Member collateral and on limited merchandise sold around the park on May 1, 2009.
Designed at The Walt Disney Company in Orlando Florida during an Operations Communication design internship